Breastfeeding Peer Counseling
What is a Breastfeeding Peer Counselor (BFPC)?

How do BFPC programs impact breastfeeding and our WIC programs?
A breastfeeding peer counselor is a mother who has personal experience with breastfeeding and is trained to provide emotional support and basic information to other new mothers.

Is this your 1st baby? Have you had difficulty breastfeeding in the past? Do you have questions or concerns about breastfeeding?
A WIC Breastfeeding Peer Counselor may be perfect for YOU! Alameda County WIC USDA Peer Counselors can help you navigate your breastfeeding journey from pregnancy through the end of breastfeeding. Alameda County currently supports English, Spanish and Chinese languages and provide:

- Referrals to Lactation Consultants
- Encouragement
- Counseling
- Support Groups
- Resources
- Assistance with Pumps
- Education
- Back to work or school guidance and More!
Call Alameda County WIC to get your Breastfeeding Peer Counselor TODAY!
Breastfeeding Help through WIC
Call (510) 595-6400 or text (800) 414-1320 for more information or an appointment.
Email: wicinfo@acgov.org
For Administrative Matters:
Call (510) 268-4270
Fax (510) 595-6440
